Joan Smalls Rodriguez (born July 11, 1988) is a Puerto Rican fashion model. Joan is ranked the #1 model in the world according to models.com since September 2012. Joan ranks at number #8 on Forbes: The World’s Highest-Paid Models, 2013. Joan was the first Latina face of Estée Lauder Cosmetics history. In January 2014, Joan graced the cover of American Elle, the issue was dubbed “The Return of the Supermodel: It’s Joan Smalls”, cementing Joan’s status as a Supermodel, an honor for any model. Given that American Elle is usually reserved for Hollywood starlets and singers it’s big news when a model lands on the front page.